Wednesday, 9 October 2013

Trailer Trash | A Coffee for Carrie

You folks know me by now. As often as not, I'm all about the horror — and at this time of year, there's normally no stopping me. But to be perfectly frank, I could give a flying fig about Kimberly Pierce's forthcoming remake of Carrie.

From the latest trailer, it looks like a shot-for-shot retread of Brian de Palma's classic adaptation of the original Stephen King story:

Maybe it's just me, but I simply don't see the need — never mind the fact that I don't buy Chloë Grace Moretz as a high school outcast for a single solitary second.

On the other hand, something fun has come of this brand new Carrie. It's led, of late, to some instant classic viral marketing. The following was filmed at a New York coffee shop:

Incredibly, this clip has already clocked up in excess of 16 million views at the time of this writing, and it was only uploaded on Monday. I suppose I can see why. I for one can't help but wonder what I'd have done in the same situation... other, that is, than run.

Mind you, the canny marketing of Carrie doesn't make me any more likely to invest in any way, shape or form in this ridiculous reboot.

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